The Tipping Point: How Little Things Can Make a Big Difference is by Malcolm Gladwell. A fascinating book that researches what causes some trends to take off and others to fizzle. Gladwell uses an easy to understand blend of anecdote and research to reveal the secrets of "the tipping point." A interesting, intellectual, and thought-provoking read.
Ratings: 9th grade - 9 out of 10 - AC (some mature thematic content).